J Copley: TV's crown jewels gain soccer and rugby finals (26 Jun 1998)
Football and rugby were given extra protection for live television coverage yesterday in a revised list of sporting "Crown Jewels", from which England cricket Test matches have been excluded
26-Jun-1998
26 June 1998
TV's crown jewels gain soccer and rugby finals
By Joy Copley, Political Staff
Football and rugby were given extra protection for live television
coverage yesterday in a revised list of sporting "Crown Jewels", from
which England cricket Test matches have been excluded.
The loss of protected status for live Tests, which guarantees that
games are shown on BBC, dismayed fans. But the England and Wales
Cricket Board welcomed the move after lobbying hard for the right to
sell their coverage to the highest bidder. Chris Smith, the Culture
Secretary, said he still expected a "substantial" amount of live
coverage of cricket to be carried on free-to-air terrestrial
television.
He told the board that it was "on trust" to deliver its promises and
said he would review the listed criteria if at least half of the Test
matches every year, normally six, were not earmarked for the mass
channels. "They have very firmly and publicly stated that their
intention is to see substantial coverage of Tests on terrestrial
television. I reserve the right to come back if they fail in their
part in executing that trust. I would be disappointed if roughly half
of Test match cricket was not live on terrestrial television."
The prize games on the cricketing calendar will be placed on a new B
list, allowing subscription broadcasters to bid for exclusive coverage
rights, provided there are satisfactory arrangements for secondary
coverage of highlights by a terrestrial broadcaster. Mr Smith said the
new list would ensure that terrestrial broadcasters had good access to
secondary coverage even if satellite and cable stations won the
primary rights. "I have asked the Independent Television Commission to
consider setting a minimum acceptable standard for such secondary
coverage, to include some combination of delayed full coverage,
highlights and live radio commentary," said Mr Smith.
In a big boost for football, the Culture Secretary, said that the
European Football Championship Finals, the Rugby League Challenge Cup
Final and the Rugby World Cup Final would be added to the list of
fully protected events. He said he also wanted to make sure that the
qualifying matches in the World Cup and European Championships
received protected status and that discussions with UEFA and other
countries to ensure this had already begun.
Glen Hoddle, the England coach, warmly welcomed the package. He said:
"I'm delighted when the biggest possible audience sees England's vital
matches. Any plans to ensure that happens in the future I welcome. I
know it is what the fans want and so do I."
David Davies, the Football Association's public affairs director, said
the announcement was a "timely boost on the eve of an important World
Cup match, which will be seen live by millions of viewers in their own
homes."
This is the revised A-list of events. The Olympics, the football World
Cup finals, FA Cup final, Scottish FA Cup final, the Grand National,
the Derby, Wimbledon finals, European Football Championships finals,
Rugby League Challenge Cup final and Rugby World Cup final.
Source :: Electronic Telegraph (https://www.telegraph.co.uk)